Home/FAQ/Measurement

Measurement

Tracking citation share, monitoring AI brand visibility, and setting benchmarks.

Q

What is citation share and why does it matter?

Citation share is the percentage of relevant AI-generated responses that mention your brand. It is the primary GEO metric — the AI-era equivalent of keyword ranking.

Read full answer →
Q

How do I measure my brand's citation share in AI answers?

Establish a prompt set representing your target queries, run them systematically across ChatGPT, Perplexity, Claude, and Gemini, and record which responses mention your brand.

Read full answer →